‘MINE’ luxury homes to drive JARKEN revenue growth
JARKEN has launched a series of upscale homes called “MINE” in a move that is expected to drive its revenue up 11 per cent to Bt 300 million this year Kuldej Sinthawanarong, managing director of the local architectural and construction firm, said yesterday that the new series would target customers who want to build a residence fit for a unique lifestyle by offering a price of Bt 35,000 per square meter, or at least Bt 60 million per unit.
Although the economy faced a hard period, demand for luxury homes has continued to grow, so the company introduced a product to serve this market. More than 75 per cent of its business is walk-in clients who appreciate its residential designs, while 25per cents is from hospitality firms. Half of its clients are foreigners who want a home in Thailand The company also designs residences for overseas clients in places like Malaysia , Egypt, Hong Kong, Finland and Bahrain, Kuldej added.